The Smart Services landscape continues to expand and evolve, often in ways that mystify the industry's leading pundits. The diversity of applications of this technology seems boundless, and the mandate for business leaders to embrace it is rarely questioned... at least in theory.
In response to these market dynamics, this year's Smart Services Summit has taken on a few new attributes. First, it's now called the Smart Services Leadership Summit and will explore the increasing relevance of Smart Services to C-Level executives and their strategic agendas.
Second, there will be industry-specific break-out sessions on Day 2, to allow peer groups to roll up their collective sleeves to grapple with the real-world implications of Smart Services in their unique markets. (See sneak-peak agenda synopsis below.)
And third, the event will be in San Diego - not Chicago as in prior years - and will be held at Qualcomm's headquarters. In place of the storied Cubs Rooftop experience, there will be an invitation-only reception aboard the USS Midway aircraft carrier (see inset).
Hope to see you all in sunny San Diego in July! Here's your sneak-peak Summit '08 agenda:
Day 1: General Session
Some of the most forward-thinking services leaders from a diversity of market venues will come together to continue to define the new business language of Smart Services. They will explore best practices for executing on smart services strategies, key challenges they’ve faced, and what it will take to remain smart services leaders in the future. In this cross-functional session, major corporations will mix it up with entrepreneurs, industry analysts, and academic experts through a combination of practical presentations, interactive panel discussions, and networking events.
Day 2: Breakout Session - Major Manufacturing
By 2010, almost two-thirds of product manufacturers will have embedded networking capabilities in at least half of their product lines (Harbor Research, 2007), collecting health, performance, and location data to support aftermarket service delivery, product quality improvement, and value-added asset management services. This breakout session will give like-minded manufacturing leaders the chance to collaborate with their peers on such pressing issues as commercializing smart services in product-centric environments, empowering dealers and distributors as go-to-market allies, and cultivating the end-customer value proposition to engender stronger relationships and long-term competitive advantage.
Day 2: Breakout Session - Remote Health Services
Societal, environmental, economic and other forces have given birth to the rapidly expanding world of telemedicine. For instance, as much as 40 percent of today’s American-based home health agencies employ some form of telehealth in their daily operations. This breakout session will explore the role Smart Services is playing in unique life-saving applications, as well as some of the technological challenges and business opportunities that might await product and service providers in this evolving arena.
Day 2: Breakout Session - Disruptive Innovators
In most cases, the technological backbone of a Smart Service is a machine-to-machine (M2M) managed network communications service that connects a physical device to an enterprise application. As such, today’s entrepreneurial marketplace is rife with innovative companies leveraging Smart Services to solve a vast range of business and consumer needs. This breakout session will showcase best practices employed by early- to mid-stage outfits, and will give these companies the opportunity to explore potential synergies among their unique solutions.
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